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Graphic illustration: Car Project

INNOVATION

Software-Defined Vehicle

The next automotive revolution is here.

Enabling the Software-Defined Vehicle

Marelli supports this shift by providing automakers with powerful tools to customize their vehicle architecture, making it their own. New features and functionality can be deployed and upgraded long after the vehicle rolls off the assembly line.
Easy Updates. New Features. Enhanced Performance.

SOFTWARE-DEFINED VEHICLE

The ultimate destination:
Digital Twin

Design, test and innovate your car in the cloud. At speed.

Focus Data Key - Cover.jpg
Focus Data Key - Cover.jpg

Digital Twin

Enhance your vehicle through the cloud

The Digital Twin is a key enabler of the Software Defined Vehicle. It allows virtual, simultaneous feature development and testing to shorten development cycles while supporting both pre-launch and post-sale vehicle changes. 

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Design

Explore multiple levels of personalization to elevate the user experience.

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Prototype

Develop software and hardware in the cloud with Marelli’s Digital Twin.

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Test

Enhance the results by testing and refining features in real time.

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Deploy

Bring features and functionalities to life over-the-air.